Transparent, monthly pricing
Cancel anytime. Everything yours on exit. Stay because it works, not because you're trapped.
A note on pricing
Here's what you should know:
- No contracts, no lock-in. Every plan is month-to-month. If you leave, you walk away with your code, your domain, and your analytics. Nothing gets held hostage.
- Every tier is profitable. No loss-leader plans that get more expensive later. What you see is what you pay.
- Small requests are always free. Copy changes, image swaps, link updates — if it takes less than 15 minutes, it just gets done. No nickeling.
- One new customer pays for it. If your site brings in one new customer a month, it pays for itself. For less than the cost of a part-time employee, you get a developer, monitoring, and continuous improvement.
If this sounds reasonable — and it does to most people — just pick the tier that fits andget in touch.
— Ryan Baird, founder
Pick your plan
Every plan includes hosting, security, SSL, monitoring, and a developer who knows your business. Higher tiers unlock more updates, analytics, and development time.
Commerce
Shopify Store, Handled
$2500/month · Standard — $0 setup. Store migration or theme rebuild: $1,000 setup. Complex catalog migration: custom quote.
Includes:
- Everything in Partner
- Shopify Theme Development & Customization
- Shopify Admin API Integrations
- Automated Inventory & Order Monitoring
- Scheduled Price Updates & Collection Management
- Webhook-Driven Notifications (Low Stock, New Orders, Returns)
- Shopify Storefront API for Custom Experiences
- Product Schema (JSON-LD) for Google Shopping
- Performance Monitoring on Shopify (CWV Optimization)
- Headless Commerce Development (Astro + Storefront API)
- Shopify App Replacement with Custom Workers
- Shopify Flow Automation Setup
Get StartedWhat this would cost on your own
- Everything in Partner$5,620-11,230/mo
- Shopify theme development$5,000-15,000 one-time
- API integrations (inventory, orders, webhooks)$2,000-5,000 one-time
- Shopify app replacements (Workers)$100-500/mo in app fees saved
Commerce Plus
Shopify Plus, Maximized
$5000/month · Custom quote based on store complexity and integrations.
Includes:
- Everything in Commerce
- Checkout Extensibility (Custom Checkout UI)
- Shopify Functions (Custom Discounts, Validation, Fulfillment Logic)
- B2B / Wholesale Channel Development
- Multi-Store / Expansion Store Management
- Hydrogen / Headless Storefront Development
- Custom Shopify Flow Workflows (Complex Multi-Step)
- Advanced Analytics & Reporting Integrations
- Third-Party ERP / WMS / OMS Integrations
- Internationalization (Multi-Currency, Multi-Language)
- 12 Hours Dev Time per Week
- Priority Support (Same-Day Response)
- Dedicated Slack Channel
Get StartedWhat this would cost on your own
- Everything in Commerce$13,220-31,730/mo
- Checkout extensibility development$5,000-20,000 one-time
- Shopify Functions (custom logic)$3,000-10,000 one-time
- B2B/wholesale channel setup$5,000-15,000 one-time
- ERP/WMS integrations$5,000-25,000 one-time
- 12 hrs/week development$4,800-7,200/mo
Growth
Always Improving
$500/month · Standard — $0 setup
Includes:
- Everything in Starter
- 6 Site Updates per Month
- Additional Pages Beyond Initial 5
- Custom Forms (Multi-Step, File Uploads, Conditional Logic)
- Weekly Speed & Performance Reports
- Keyword Rank Tracking & Position Alerts
- Monthly SEO Site Audit (Crawl-Based)
- Backlink Monitoring & Alerts
- Broken Link & Error Detection
- Server-Side Tracking (Zaraz — Replaces GTM, Zero Client JS)
- Google Analytics 4 Setup & Weekly Digest
- Automatic Image Optimization (WebP/AVIF)
- Square Catalog & Menu Sync (auto-generated pages from POS data)
- Square Inventory Badges (real-time In Stock / Sold Out)
- Square Business Hours & Location Sync
- Biannual Browser Standards Review
- Quarterly SEO Tune-Up
- Automated Email Notifications (Resend)
- Priority Support (24hr Response)
Get StartedWhat this would cost on your own
- Everything in Starter$330-565/mo
- Ahrefs rank tracking + site audits$99/mo
- Server-side tracking setup (Zaraz equivalent)$200-500/mo
- GA4 setup & weekly reporting$100-200/mo
- Weekly performance reports$100-200/mo
- Image optimization (Cloudflare)$20/mo
- Broken link monitoring$20-50/mo
- Copywriting for content updates$50-150/mo
Legacy Launch
One-Time Build (Limited Availability)
$0/month · $3000 one-time
Get StartedIncludes:
- 5-Page Astro Website
- Technical SEO (JSON-LD, Open Graph)
- Performance Optimized (<500KB)
- Cloudflare Pages Hosting Setup
- Full Code Handoff
- 14-Day Turnaround
Partner
Your Web Team, On Call
$1250/month · Standard — $0 setup. Redesign or migration: $1,000 setup.
Includes:
- Everything in Sell
- 8 Hours Dev Time per Week
- New Pages, Features & Interactive Components
- Custom Automations & Backend Logic (Serverless)
- Conversion Event Tracking Setup
- Quarterly Tech & Stack Audit
- Biannual Browser Standards Review
- Weekly SEO Schema Updates
- Priority Support (12hr Response)
- Direct Slack Access
Get StartedWhat this would cost on your own
- Everything in Sell$1,720-3,930/mo
- 8 hrs/week development ($100-150/hr freelancer)$3,200-4,800/mo
- Custom serverless automations$500-2,000/mo
- Quarterly technical audit$200-500/quarter
Sell
Start Taking Payments
$750/month · Standard — $0 setup. Migration from existing payment provider: $1,000 setup.
Includes:
- Everything in Growth
- Stripe Payment Links & Checkout Integration
- Subscription & Recurring Billing Setup
- Digital Product Delivery (Automated)
- Booking Deposits & Service Payments
- Stripe Customer Portal (Self-Service Billing)
- Payment Webhook Automations (Confirmations, Receipts)
- Invoice Generation via Stripe
- Revenue Tracking & Payment Event Monitoring
- Square On-Site Checkout (branded, customers never leave your site)
- Square Gift Card Sales & Online Ordering
- Square Custom Booking Widget (branded, no redirect)
- Square Subscription & Membership Checkout
- Biannual Browser Standards Review
- 8 Site Updates per Month
Get StartedWhat this would cost on your own
- Everything in Growth$920-1,730/mo
- Stripe integration & webhook setup$500-2,000 one-time
- Payment automation (confirmations, receipts)$50-100/mo
- Revenue tracking & monitoring$50-100/mo
- Customer portal setup$200-500 one-time
Starter
Set It & Forget It
$225/month · Standard — $0 setup
Includes:
- 5-Page Custom Website
- Secure Hosting (WAF, DDoS, Bot Protection)
- Uptime Monitoring & Alerts (Better Stack)
- Automatic Form Spam Protection (No CAPTCHAs)
- Custom Email Forwarding (you@yourbusiness.com)
- Privacy-First Analytics (No Cookie Banners)
- Monthly Site Health Report
- Monthly Speed & SEO Check
- Security Updates & Patches
- Square Payment Links & Booking Buttons (if applicable)
- 2 Site Updates per Month
Get StartedWhat this would cost on your own
- Cloudflare Pro hosting + security$20/mo
- Uptime monitoring (Better Stack)$20/mo
- Custom email forwarding$5/mo
- Form spam protection$10/mo
- Monthly performance monitoring$50-100/mo
- Security patching & dependency updates$100-200/mo
- Custom 5-page website (amortized over 24 months)$125-210/mo
What every plan includes
- Cloudflare Pro hosting
WAF, DDoS protection, bot filtering, SSL, edge caching — all handled.
- 98-100 PageSpeed scores
Every line of code is a decision. No page builders, no bloat, no compromise.
- Accessible by default
Semantic HTML, keyboard navigation, screen reader support. WCAG 2.1 AA.
- Security updates and patches
Dependencies stay current. Vulnerabilities get patched before you hear about them.
- Custom email forwarding
you@yourbusiness.com — professional email without managing a mail server.
- Everything yours on exit
Code, domain, analytics. No proprietary CMS, no vendor lock-in, no hostage situation.
How North Blue Digital compares
An honest comparison.
| Alternative | What they don't tell you | What your site gets instead |
|---|---|---|
| Squarespace / Wix | Loads 20+ scripts, scores 30-50 on mobile, you manage everything | Intentionally built, scores 98-100, everything managed for you |
| WordPress agency | Plugin rot, security patches, hosting bills, eventual redesign | Static sites, Cloudflare security, no maintenance burden |
| Freelancer | Builds it, disappears. No monitoring, no reports, no one watching. | Your site gets managed every month. Monitoring, reports, someone watching. |
| Big agency | $10K+ projects, slow timelines, account managers between you and the dev | Direct access to the person building your site. No middlemen. |
| DIY (Webflow, Framer) | You're learning a tool instead of running your business | The tool gets handled. You handle your customers. |
| AI site builders (Bolt, v0) | Visually polished but semantically broken — inaccessible by default, no keyboard support, no screen reader landmarks | Intentionally built semantic HTML. Every element is a decision, not a statistical guess. |
| Any of the above | Average page: 2+ MB, 20+ scripts, 400-800KB of JavaScript — energy wasted on every page load | Under 500KB total, ~14KB JS, static HTML from edge cache. Lighter, faster, greener. |
Every other web option decays. Yours compounds.
| Timeline | Typical agency / freelancer | NBD managed |
|---|---|---|
| Month 1 | Site launches, looks great | Site launches, looks great |
| Month 6 | 3 broken links, outdated deps, no one watching | Links monitored, deps patched, monthly reports |
| Month 12 | Feels dated, Google ranking slipped, security patches missed | SEO tuned quarterly, schema current, features shipped |
| Month 24 | Client needs another redesign | Site has evolved with the business — same foundation, continuous improvement |
Pricing FAQ
- What counts as a "site update"?
- Copy changes, image swaps, seasonal updates, link fixes — those are always free and unlimited. "Site updates" in the plan tiers refer to feature requests: new sections, new pages, layout changes, new forms, or integrations. One request = one feature.
- What happens if I cancel?
- You keep everything. Code, domain, analytics — it's all yours. The repo and DNS get handed off. Your site keeps working; it just won't be monitored, updated, and improved anymore.
- Do I need to pick a plan right now?
- No. Start with afree site audit— get PageSpeed, accessibility, and SEO scans on your current site to see what's costing you customers. No commitment, no pitch. Just data.
- Can I change plans later?
- Yes. Move up or down anytime. No penalties, no re-onboarding. Your site and all your history carry over.
- Is there a setup fee?
- Standard projects start at $0 — your first month covers design, build, launch, hosting, and domain setup. If you're migrating from an existing site or need a redesign, there's a one-time $1,000 setup fee. Complex projects (10+ pages, large catalog migrations, ERP integrations) get a custom quote.
- What if I just need a one-time project?
- Standalone audits and reports start at $150. Each one is credited toward your first month if you sign up. But honestly, the monthly plan is the better deal — your site keeps getting better instead of starting to decay.
- Do you work with e-commerce / Shopify stores?
- Yes. Our Commerce ($2,500/mo) and Commerce Plus ($5,000/mo) tiers are built for Shopify. Theme development, Admin API integrations, automated inventory monitoring, headless commerce — the full stack.
5% of North Blue Digital's revenue goes to environmental and community organizations. If budget is a barrier for your nonprofit or community group,reach out — flexible pricing is available. Every business deserves a site that works.
Still deciding?
Get a free website audit
Get a PageSpeed, accessibility, and SEO scan on your current site — see what's costing you customers. No commitment, no pitch — just the data.